When 90% of consumers surveyed expressed concern over deepfakes, it’s up to businesses to develop strong action plans and holistic security approaches to mitigate the risks of synthetic voice. Are you prepared for this new wave of AI technology? Pindrop’s new report on consumer sentiment surrounding deepfakes and voice clones dives into:

• Which industries have the highest consumer concern around deepfake risks
• How pop culture plays a role in AI technology sentiment
• Strategies to combat deepfakes

Be sure to read up on consumer concerns today as you plan for what’s ahead.